Perennial Favorites: Embrace the White Space

The Daily Post

Whether you write succinct music reviews or longform essays, experimental poetry or serialized romance novels, readability matters — a lot. In this post from our archives, Michelle makes the case for posts that are (literally) easy on the eyes.

You could write The Great American Blog Post (or Australian, or German, or Vietnamese…), but if design and layout issues make it difficult to read, it’s not going to get read.  A busy background, oddly-placed photos, and colored text can all get between your message and the reader, but one of the biggest readability culprits is white space — or lack thereof.

Let us illustrate. This part may be a little painful, but bear with me:

You could write The Great American Blog Post (or Australian, or German, or Vietnamese…), but if design and layout issues make it difficult to read, it’s not going to get read.  A busy background, oddly-placed…

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